Google blacklists are real. Your website or blog could be wiped off search result pages even if you’ve enjoyed high rankings before. Google’s regular algorithm updates are introducing greater-than-ever scrutiny for relevant pages and SEO practices. Their aim is to help searchers find the right...Read more
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When it comes to the long-term traffic possibility of content marketing, SEO and marketing strategies generally offer the best return on investment. In a natural way, they lend themselves to returns combined over time, and practically present no risk, provided they are properly executed. However,...Read more
No doubt, Search Engine Optimisation (SEO) is essential to online visibility, whether you run a personal blog, a small business or major global brand. While most SEO techniques are quite straightforward, many people still fall foul of Google’s optimisation regulations. So much so, the need...Read more
Do you know exactly what content you have on your website at the moment? If you’re anything like the average business trying to function online, you only update your content on occasion, and might not review your existing content at all — and in your defence, the...Read more
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